I met Kirk during the Halifax Home and RV show here in Halifax at the beginning of April (2022). I was going through the show and introduced myself to different vendors. Kirk was fantastic, and he was excited about the possibility of working together. I admire Kirk and the team because they support locals in almost all they do. Whether it’s marketing, manufacturing or getting products, it is all done here in Nova Scotia.
I had the opportunity to work with Kirk on redesigning and branding their business cards, brochures, and tradeshows vertical stands. MCL went from having black backgrounds and crowded text to simplicity with white. This matched their work because when they leave your yard, it does not look crowded or messy. It is clean and organized. Being able to help businesses like MCL is part of what I love to do. Supporting individuals and business realize their brand identity and make it match the product or service they are providing.